Android growth within the smartphone market is undeniable at this point. Even the most die-hard Apple fans have to acknowledge Android growth. Android went from 100,000 activations a day between 2008 and 2010 to 1.3 million activations a day in 2012.
While the early days of Android were hampered by cheap hardware and high fragmentation, nowadays the devices are much improved and the user base is growing rapidly. Android now commands 68% of the global market, which is four times as much as IOS devices (Apple).
To give you an idea of the amazing power this gives Android, just look at the staggering download numbers that occurred when Instagram became available on the device. In just six days, 5 million people downloaded Instagram.
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