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Phrased Fashion Photography

Andrea Pedretti is a Dictionary Visionary With Short, Witty Captions

— September 20, 2009 — Fashion
Andrea Pedretti has added Twitter-friendly captions to all of the fashion photos found in his 'A/R the Fashion Experience' gallery.

An Italian photographer and graphic designer, Andrea Pedretti has used simple, and sufficiently thought-provoking statements such as "Time for res(v)olution" to amplify the message of his photographs while capturing the the oh-so beautiful people. Check out more of his work at the links below.

Implications - Society is now saturated with social media, and industries are benefiting from the new mediums' promotional uses. However, by fully incorporating various elements of social media into certain products, companies will gain even more exposure and younger consumers will automatically recognize these components. Companies should consider how to integrate social media into both promoting their products and designing them to enable immediate recognition.
Trend Themes
1. Social Media Integration - Companies can gain more exposure and younger consumers by fully incorporating social media into their products and promotions.
2. Phrased Photography - Adding short, witty captions to fashion photos can amplify their message and make them more shareable on social media.
3. Visual Communication - Capturing beautiful people and adding thought-provoking statements to their photos can create powerful visual communication.
Industry Implications
1. Fashion Photography - Incorporating phrased captions into fashion photography has the potential to make it more engaging and shareable on social media.
2. Advertising - Using social media integration in advertising campaigns can help companies reach a wider and younger audience.
3. Graphic Design - Adding phrased captions to visuals can enhance their communication power, making it a valuable technique in graphic design.
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