The Andre De Freitas 'Zombie Portraits' Capture Characters Horrifically
I love the lighting in these Andre De Freitas illustrations, as the light source comes from behind the subjects, giving each character an added eerie glow. The highlight of the collection though is obviously seeing familiar pop-culture characters looking all gnarly and mangled up with their teeth exposed.
Implications - Consumers enjoy seeing familiar pop culture characters in different contexts because it reinvigorates their interest in the origin material through new content. Corporations looking to reinvigorate interest in their wares may similarly present their products in unexpected contexts.