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American Eagle Launches 77KIDS American Eagle, umbrella company to American Eagle Outfitters, Martin & Osa as well as intimates chain Aerie has added a new addition to their retail family; 77kids. American Eagle is entering the coveted children’s apparel business when other retailers are feeling the pressures of a slowing US economy. American Eagles CEO Jim O’Donnell is very confident they will taste success. References: 77kids, Comment: on Fashion for all Ages |
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