Teen's Green Discovery

By: Alex Covert - Published:   Updated: May 31 2011 • References: dvice
16-year-old Waterloo, Ontario high school junior Daniel Burd wanted to speed up the decomposition of plastic, a process that was estimated to take thousands of years, if not more. Guess what? He succeeded. The secret? He combined landfill dirt, yeast, tap water, and ground plastic and let it sit. It only took three months to break down! Good job, Mr. Burd. A+.

Implications - Since the increasing concern around global warming exploded, a lot of people have been opting for eco-friendly products and have begun bringing their own bags to grocery stores so that they do not use plastic. Businesses that create eco-friendly products give people the chance to to buy products that they can feel good about. Stats for Breaking Down Plastic Trending: Older & Chilly
Traction: 2,370 clicks in 401 w
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Concept: Breaking Down Plastic
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Segment: Neutral, 18-35
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