The All You Can Eat Seats Give Suns Fans More Than They Can Handle
Michael Baxter — April 4, 2014 — Marketing
Buying food at basketball games and other sporting events can be expensive, but not out in Phoenix, where the all you can eat seats provide basketball fans with a good bang for their buck.
Being a basketball fan can be an expensive affair. Buying tickets, merchandise, paying for parking and then you get to the food. The Phoenix Suns can't help with all of those problems but they can lend a hand in a few with the all you can eat value pack.
For as low as $19 fans can get seats complete with a hot dog, nachos, popcorn and a soda. Win or lose Suns fans can feel satisfied with the value that these seats bring.
Being a basketball fan can be an expensive affair. Buying tickets, merchandise, paying for parking and then you get to the food. The Phoenix Suns can't help with all of those problems but they can lend a hand in a few with the all you can eat value pack.
For as low as $19 fans can get seats complete with a hot dog, nachos, popcorn and a soda. Win or lose Suns fans can feel satisfied with the value that these seats bring.
Trend Themes
1. Value-added Seating - Buffet-style seating offers fans more than just a seat, providing a complete food experience at sporting events.
2. Affordable Fan Experience - All you can eat seats cater to budget-conscious fans, offering a cost-effective way to enjoy a basketball game.
3. Consumer Value Packs - The introduction of bundled value packs provides fans with a convenient and affordable way to enjoy food at sporting events.
Industry Implications
1. Sports and Entertainment - Buffet-style seating presents an opportunity for sports teams to enhance the fan experience and generate additional revenue through food offerings.
2. Food and Beverage - The all you can eat seats trend presents a disruptive innovation in the food and beverage industry by offering a unique dining experience at sporting events.
3. Hospitality - Hotels and restaurants near sporting venues can leverage the idea of value-added seating to attract fans and provide a memorable dining experience before or after a game.
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