The Alexander Wang Fall 2010 video ad campaign stars Abbey Lee Kershaw who is completely memorizing with her side glances at the camera. The music and the dark shots create this feeling of an underground club where Kershaw happens to be the only visitor. Showcasing the essence of Alexander Wang more than the clothing, the video successfully inspires the viewer to check out his fall line.

The Alexander Wang Fall 2010 video ad campaign also inspired me to dress cooler and dance around like Kershaw in this video, but I don't think that was intended.