The largest record label in the world is going to sell Akon’s newest album on mini flash memory cards. Universal, along with four other major record labels, is teaming up with Sandisk Corp. to market the new convenient format, which allows the tunes to be uploaded to digital music players, cell phones and some car stereos, without the need of a computer.
The music cards will be called slotMusic and will include extras such as videos, liner notes and cover artwork. The top hits will be marketed as impulse buys, able to sit right at the check-out taking up just a tiny space.
Universal plans to start with 30 albums expected to go on sale this year before the holiday season. The company says the price of the slotMusic albums will be similar to CDs.
Stats for Flash Memory Micro Albums
Trending: Older & Chilly
Research: 2,789 clicks in 400 w
Interest: 4 minutes
Concept: Flash Memory Micro Albums
Related: 48 examples / 37 photos
Segment: Females, 18-35
Comparison Set: 18 similar articles, including: marketing with free music, mobile music sharing, and online music in stores.
Flash Memory Micro Albums
More Stats +/-
Mobile Music Sharing
Marketing With Free Music
Online Music In Stores
Modern Wooden Animal Sculptures