The Ajax Social Wipes campaign is a brilliant one from the cleaning brand that helps users do a bit of tidying on their social media accounts. Chances are, if you’re on Facebook and Twitter, over time you’ve probably accumulated a ton of "likes" and possibly even some spammy followers that may no longer be of any interest to you.
To begin cleaning with Ajax Social Wipes, users are invited to head over to its webpage and from there, single-handedly remove pages that you no longer like anymore from Facebook and unfollow other Twitter users.
As a result, Ajax cleverly promotes its newest line of cleaning wipes and leaves people who participate with much tidier news feeds.
Stats for Social Media Clean-Up Campaigns
Trending: Older & Warm
Research: 1,239 clicks in 119 w
Interest: 0.5 minutes
Concept: Ajax Social Wipes
Related: 57 examples / 44 photos
Segment: Females, 12-35
Comparison Set: 21 similar articles, including: superhero-infused vacuum cleaners, regal collegiate cartoons, and swiped spill ads.
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