The Air New Zealand Safety Video is the Video to Rule Them All

By: Cody Turner - Published: Nov 1, 2012 • References: youtube & adrants
The Air New Zealand safety video was just released and is set to the theme of the new Hobbit movie. This rather entertaining video goes through the entire safety regime that most hear when boarding an aircraft, but Air New Zealand has put a Lord of the Rings touch to it.

The seats of the plane are filled with various characters from the movie franchise. There are hobbits, dwarves, elves, wizards and trolls that act as passengers awaiting departure. There is even a cameo made by Sir Peter Jackson himself where he is seen putting on the "one ring to rule them all" and disappearing.

As far as instructional safety videos go, this is by far the best thing I've seen and I hope other companies take notice. Stats for Hobbit-Themed Security Films Trending: Older & Warm
Research: 1,313 clicks in 186 w
Interest: > 3 minutes
Concept: Air New Zealand Safety Video
Related: 95 examples / 73 photos
Segment: Males, 0-55+
Comparison Set: 35 similar articles, including: lifelike troll installations, cinema pop culture crossovers, and instant facial hair toques.