The Agata Ruiz De La Prada Spring 2011 collection showed shoes that were influenced by childish playful colors reminding you of childhood years in kindergarten.
One pair of shoes had primary colored building blocks as heels while another pair were pink platforms with a cut-out heart straight through the wedged heel. Ribbons were also featured as wrap around ankle straps. The Agata Ruiz De La Prada collection is definitely reminiscent of childhood memories.
Implications - Nostalgia is becoming an increasingly popular theme that businesses are taking advantage of in terms of advertising and garnering attention in order to appeal to audiences. Developing an emotional connection to consumers through a reference to past fads and styles would be a smart and beneficial move on a brand's behalf.
Stats for Adult Kindergartener Shoes
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Research: 16,712 clicks in 296 w
Interest: 4 minutes
Concept: Agata Ruiz De La
Related: 91 examples / 70 photos
Segment: Females, 18-55
Comparison Set: 33 similar articles, including: fibre optic pumps, crazy cartooned heels, and elephant trunk heels.
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