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Simplified Editing Tools

Adobe Spark Allows Anyone to Design Pro-Looking Images and Videos

— May 20, 2016 — Tech
Adobe Spark is the latest product to come out of the computer software company. In an effort to target a larger demographic while also addressing the fact that so many people are beginning to experiment with such technology on their own already, Adobe has created a program that is easy to use. Adobe Spark is a free-to-download tool that allows anyone to create professional looking images and video for social media, websites and more.

Since anyone from entrepreneurs to students are creating content, Adobe Spark hopes to help polish these endeavors. The Adobe Spark web app is split into three tools for iOS mobile systems: Spark Post, Spark Page and Spark Video. These apps essentially compete with other photo editing tools.
Trend Themes
1. Simplified Editing Tools - Disruptive innovation opportunity: Develop user-friendly editing tools that cater to a wide demographic and enhance professional-looking content creation.
2. DIY Graphic Design - Disruptive innovation opportunity: Create user-friendly graphic design platforms that empower individuals and businesses to create high-quality visuals without professional help.
3. Mobile Content Creation - Disruptive innovation opportunity: Build mobile-based content creation tools that enable on-the-go editing and publishing for social media and websites.
Industry Implications
1. Computer Software - Disruptive innovation opportunity: Design software solutions that simplify complex tasks and provide accessible tools for content creation.
2. Social Media - Disruptive innovation opportunity: Develop platforms that integrate with popular social media networks to enable seamless content creation and sharing.
3. Online Marketing - Disruptive innovation opportunity: Create tools and platforms that streamline online marketing efforts and enable impactful visual content creation.
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