The Adidas Futurecraft 4D Offers Personalized Shoes for Athletes

By: Joey Haar - Apr 7, 2017
References: adidas & thenextweb
The newly announced Adidas Futurecraft 4D sneaker promises to be "the first step in remodeling the footwear industry." That's because the new shoe, which is set to be released in the autumn of 2017, will be crafted through a special 3D printing technique that brings all the benefits of the technology while still having the potential to scale up for consumer use.

Since its inception, the shoe industry has been forced to adhere to a one-size-fits-all system. Of course, shoes come in several sizes, but such a system is inherently rigid. With 3D printing, shoes can be made to the precise measurements of each consumer. The issue is that 3D printing was previously too cumbersome to work on a broad scale. Adidas Futurecraft 4D shoes uses a 3D printing technique involving ultraviolet light to make the process more practical.