The Adam Gerstner Red Elixir package design creates a fair amount of expectations for the American design student. Gerstner decides to take an old-time approach to packaging this perfect love potion, with brown glass and a vintage typeface that simply screams barber shop.
Essentially, the Adam Gerstner Red Elixir packaging adds mysticism to an already astounding product. The concept creates a mood of age-old legends and a rich story that can only be called a stroke of genius.
Retro Love Potions
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