The Super Bowl 50 Acura Commercial is Set to Van Halen

By: Laura McQuarrie - Jan 29, 2016
References: nsx.acura & adweek
Ahead of the Super Bowl 50 this year, the full version of the 'What He Said' Big Game Acura commercial has been released.

The ad spot pairs the new Acura NSX with the sounds of Van Halen's 'Runnin' with the Devil.' While the commercial gives off a devilish, rockstar vibe, it also subtly promotes all-American patriotism by pairing the brand's own American roots with the soulful sounds of an iconic American rock band. To make this connection all the more apparent, the color scheme used throughout the video only shows red, white and blue.

The last time Acura had a Super Bowl ad spot was back in 2012, with a feature starring comedian Jerry Seinfeld.