The Activia Ad Confirms that "Yes, She Goes Too"

By: Meghan Young - Jun 8, 2015
References: yr & adeevee
If there is one yogurt brand out there that has managed to make the conversation of bowel movements tasteful, it would be this one; the latest Activia ad campaign cleverly depicts women's bathroom visits as akin to a huge flower bomb. Accompanied by the tag line, "Yes, she goes too," the Activia ad suggests that even though nature also calls on women, it does so in a more pleasant way.

Conceived and executed by the Young & Rubicam ad agency based in Buenos Aires, Argentina, the Activia ad campaign goes beyond that by suggesting their yogurt is what makes women's bathroom experiences so pleasant. Hilarious, relatable and visually captivating, the print ads are hard not to notice.