Abbott's Village Bakery Herds its Bread Free Range

By: Simal Yilmaz - Published: • References: abbottsvillagebakery.au and presurfer.blogspot
The new commercial by Abbott's Village Bakery is definitely one for the books. It features a bread farm where loaves of bread are animated to look like farm breeds that run around freely and happily.

The commercial makes a clever analogy with the free-range meat commercials that are both hilarious and memorable. The creators have taken advantage of the commercials' healthy and serene feel, and transmitted their intended message of the product's high quality, regardless of the humorous twist.

The panoptic view of the gorgeous bread farm and the adorably accurate animations of bread organisms is top-notch, and the success of the clever twist further enhances its branding.