Arthur W. Presser Charts the 'A Brief History of Type'

By: Romina S. Cortellucci - Published: Jun 26, 2012 • References: & designyoutrust
Font fanatics will boldly rejoice for this infograph as it charts A Brief History of Type. The infograph was created by Brazilian-based graphic designer Arthur W. Presser for a Sequential Art Workshop at the Central Saint Martins College in London. The graph charts Presser's vision of the history of typography including the figures Johannes Gutenberg, Nicolas Jensen, Hermann Berthold and others. This hilarious history has each inventor and innovator trying to outdo those who came before him. The format allows the viewer to be educated and entertained.

Though typography's long history forces this infograph to be limited in scope, Presser covers the basics. Plus, by not overdoing the graphic with font intricacies and facts, Presser crafted an unpretentious infograph that is beautifully basic. Stats for Factual Font Infographs Trending: Older & Chilly
Research: 1,712 clicks in 204 w
Interest: 2.2 minutes
Concept: A Brief History Of Type
Related: 72 examples / 55 photos
Segment: Neutral, 18-55
Comparison Set: 26 similar articles, including: realistic cardboard sculptures, billionaire infographic ads, and 100 alternative alphabetic fonts.