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Decade-Celebrating Plush Sneakers

J.Crew and New Balance Unveil the Limited 997 Sneaker Model

— November 20, 2020 — Fashion
J.Crew and New Balance works in collaboration on a new iteration of the 997 sneaker model to celebrate its decade-long collaboration. The duo take the classic sneaker silhouette and detail it with two colorways that are inspired by a neutral palette.

The upper is constructed from suede materials in the minimal hue of gray at the midfoot, the ankle collar, and the toe box paneling throughout. There is a darker shade that adorns the tongue, toe tips, and flecked laces. All of this sits on top of a Encap midsole foundation with a thin overlay that peaks out by the bottom of the throat. To celebrate the decade more directly, the heel features the embroidered "X."

Image Credit: J.Crew
Trend Themes
1. Collaborative Sneaker Designs - The trend of fashion brands collaborating with sneaker companies presents opportunities for innovative partnerships and unique limited edition products.
2. Minimalist Color Palettes - The use of neutral and minimal color palettes in sneaker design offers a clean and sophisticated aesthetic that appeals to modern consumers.
3. Embroidered Details - The incorporation of embroidered details on sneakers adds a personalized touch and creates a sense of exclusivity for customers.
Industry Implications
1. Fashion Retail - Fashion retailers can explore collaborations with sneaker companies to create limited edition products that appeal to sneaker enthusiasts.
2. Footwear Manufacturing - Footwear manufacturers can focus on producing sneakers with minimalist color palettes to meet the demand for clean and fashionable designs.
3. Embroidery Services - Companies specializing in embroidery can cater to the growing trend of incorporating embroidered details on sneakers by offering customization options.
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