New Balance Unveils a New Fall-Ready Tonal 920 Sneaker Palette
New Balance introduces a new tonal iteration of the 920 sneaker model for the fall season. It boasts a palette of sand and burnt orange for a seasonally appropriate set of hues. The 920 shoes draw inspiration from the brand's own 900 and 1000 series, spotlighting the manufacturing of its own Flimby factory.
It features Sand tonal mesh material at the tongue section and blue contrasting hues in nubuck over the Made in England detail embroidered on top. This is followed by New Balance branding also applied with embroidery over the mid-panel section right beside the large N logo on the side of the shoe. It is then complete with a reflective tab around the toe.
Image Credit: ONeness Boutique
It features Sand tonal mesh material at the tongue section and blue contrasting hues in nubuck over the Made in England detail embroidered on top. This is followed by New Balance branding also applied with embroidery over the mid-panel section right beside the large N logo on the side of the shoe. It is then complete with a reflective tab around the toe.
Image Credit: ONeness Boutique
Trend Themes
1. Tonal Sneaker Palettes - The fall season is a great opportunity for brands to showcase unique tonal sneaker palettes, providing an opportunity for companies to differentiate themselves through design innovation.
2. In-house Manufacturing - Highlighting your brand's history and heritage can be achieved through the manufacturing process, giving firms an opportunity to showcase their quality and skill.
3. Reflective Details - Incorporating reflective details in sneaker design can enhance not only their aesthetic but also their safety, opening up new markets and applications for footwear.
Industry Implications
1. Footwear - The footwear industry can leverage the opportunity to showcase design innovation and focus on their in-house manufacturing to stand out in a crowded marketplace.
2. Fashion - Fashion houses can leverage the trend towards tonal palettes and reflective details to showcase their brand identity and push their products towards the forefront of consumer attention.
3. Outdoor Gear - With a focus on safety and durability during outdoor activities, incorporating reflective details into footwear could disrupt the outdoor gear industry, providing new opportunities for growth and innovation.
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