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33voices: Jeremy Gutsche Dives Into His NYT Bestseller and Trend Hunter's Inception

— June 1, 2015 — About
Celebrating the New York Times bestseller status of Better and Faster, author and innovation keynote speaker Jeremy Gutsche recently chatted with the founder of business platform 33voices Moe Abdou about success, innovation and unlocking the potential of great ideas.

Gutsche is often referred to as an "intellectual can of Red Bull" both on and off stage. This possibly sparked Abdou to ask the question, "where do you get your energy? I'm serious about because I think that's a product of your brand " to which candidly Gutsche replied, "I'm initially curious and I'm just so hungry for the next big thing." From there, Gutsche expands on how he created the largest idea platform TrendHunter.com as well as how to not be bogged down by past successes and the power of six shortcuts to opportunity that are further explored with riveting case studies in Better and Faster.

Listen to the full interview between Abdou and Gutsche on 33voices here.
Trend Themes
1. Shortcuts to Opportunity - There is an opportunity to develop innovative products or services that focus on reducing the time needed for individuals or businesses to reach their goals.
2. Curiosity-based Innovation - A potential disruptive innovation opportunity lies in developing products or processes that encourage and enhance curiosity and the willingness to explore new ideas.
3. Idea Platforms - There is an opportunity for businesses to create or enhance idea platforms to help individuals or companies share and develop innovative ideas.
Industry Implications
1. Technology - The technology industry could develop new tools and platforms to help individuals and businesses find and develop innovative ideas more easily and efficiently.
2. Education - The education industry could focus on developing curriculums and programs that encourage and enhance curiosity and innovative thinking among students and educators.
3. Marketing - The marketing industry could develop new approaches and strategies that focus on promoting and enhancing curiosity and innovation in the workplace.
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