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Super Bowl Trends
19 hr ago
Texan Chicken Food Trucks
Chick-fil-A Food Trucks are Set to Tour Houston During the Super Bowl
In order to reach out to consumers in Texas’ largest metropolis, American fast food chain Chick-fil-A will launch Chick-fil-A food trucks in Houston. As HYPEBEAST reports, the city’s...
2 w ago
Football-Shaped Meat Snacks
The Football Summer Sausage Looks Like a Real Piece of Equipment
Whether for a regular game on a Sunday or reserved for Super Bowl Sunday, the Football Summer Sausage is a deliciously themed way to serve a meaty snack to guests. Created using fresh beef and pork,...
18 w ago
Energetic Mattress Ads
This Art Van Commercial Connects Better Sleep with More Energy
The regional Art Van commercial that aired during this year’s Super Bowl cleverly draws a connection between better home furnishings and a better lifestyle. With a growing number of consumers...
20 w ago
Sports Coverage Collaborations
The NFL is Creating a Snapchat Discover Channel
The NFL is looking to launch its own Snapchat Discover channel to promote the upcoming season. This is a further development in the relationship between the NFL and Snapchat. For the 2015-2016 season,...
27 w ago
Direct Travel Booking Perks
The Marriot Rewards Program Offers Points For Direct Booking Activity
The Marriott Rewards Members Rate program is a new initiative, set to be implemented by Marriott International in the month of April, that is designed to reward those members who perform booking...
28 w ago
Taco Mask Snapchat Lenses
The Cinco De Mayo Taco Bell Snapchat Lens Was a Huge Success
Launched to celebrate Cinco de Mayo 2016, the Taco Bell Snapchat lens was a sponsored AR experience for users that included a digital taco mask. The playful campaign may seem silly, but the...
31 w ago
Hater-Referencing Tour Tees
The Beyoncé Formation Tour Merchandise Calls Out Her Nay-Sayers
There has already been much drama surrounding the cultural event known as the Lemonade visual album (which was released last weekend), but Beyoncé is showing she ain’t sorry with her...
33 w ago
Chocolate Impostor Ads
These Ads Dress the Snickers Bar as Other Chocolate Snacks
As part of its ongoing efforts to prove “You are not you when you are hungry,” Mars created a clever series of Snickers bar advertisements. The print ads feature the Snickers name on...
36 w ago
Top 60 Commercial Ideas in March
From Outrageous Chip Ads to Animal Choir Commercials
Over the past year, consumers have been privy to scandals, safety concerns and fraudulent behavior across many industries; as the top March 2016 commercials reflect, it’s become more important...
42 w ago
17 Creative eCommerce Campaigns
From Digital Currency Commercials to Marketplace Supplier Meetups
Web retailers typically don’t have to rely on traditional means of advertising to bolster sales, but these eCommerce campaigns reflect a growing movement from brands looking to secure a place...
34 w ago
Boredom-Banishing Car Commercials
The Toyota RAV4 Hybrid Vehicle Commercial is Humorous
Focusing on the theme “same old story,” this Toyota RAV4 Hybrid vehicle commercial features party goers bored by the story of a fellow party goer. Aired on ESPN Deportes during the...
34 w ago
Fun-Encouraging Beer Ads
The El Bud Light Party 'Estamos Unidos' Super Bowl Spot is Lighthearted
Being that Nielsen reported Bud Light as being the choice beer for 45% of Hispanic and Latino-Americans, the El Bud Light Party ‘Estamos Unidos’ Super Bowl spot is well-timed. Featuring...
37 w ago
Whiskey Snapchat Campaigns
Jameson is the First Alcohol Brand to Use the Age-Gated Tool Nationally
Jameson has become the first alcohol brand to roll-out interactive Snapchat geofilters across the United States. Part of the Pernod Ricard-owned brand’s 2016 St Patrick’s Day campaign,...
38 w ago
Quirky Candy Ads
Janes Harden Stars in a Mind-Bending New Ad from Trolli
Trolli’s ‘Inside Inside Inside James Harden’s Head’ is an offbeat commercial that attempts to get into the mind of the NBA superstar and share some of his thoughts with young...
40 w ago
Holographic Football Headsets
Microsoft is Reimagining the Future of Football with Its HoloLens
Ahead of the Super Bowl this year, Microsoft and the NFL worked together on a project that envisioned the future of football. Rather than simply being viewers of the action, it’s imagined...
40 w ago
O2O Attribution Platforms
Foursquare Attribution Tracks Foot Traffic Generated by Digital Ads
Foursquare Attribution is a new service that’s being rolled out by the location discovery platform that’s about more than just social check-ins. The attribution tool is designed to...
41 w ago
Real-Time Enforcement Software
Analysts Use Big Data to Keep Police Informed During the Super Bowl
There are a variety of ways to use big data, and the California Common Operating Picture and Haystax Technology ‘Constellation’ analytics platform is certainly one of the more complex...
42 w ago
Paper Airplane-Producing Machines
This Machine is Designed to Fold Paper into Precise Airplanes
Created as a way to fold paper into pristine paper airplanes, this machine is crafted entirely from LEGO building block components to create the aviary paper toys. Designed by Arthur Sacek, the...
2 w ago
Fitness-Focused Beer Ads
This Michelob ULTRA Ad Encourages Consumers to Be Active and Social
Picking up where the Super Bowl spot left off, the latest Michelob ULTRA ad continues to draw the connection between our active and social lives. Unlike other beer commercials that tend to focus on...
11 w ago
Updated Retro Sports Games
TecmoBowl.org Updated Tecmo Super Bowl for NES with 2016 NFL Rosters
Tecmo Super Bowl was the landmark football game for the Nintendo Entertainment System back in 1991. While retro game lovers will still enjoy the collision-happy, absurdly fast-paced NFL game, its...
30 w ago
Surprise Footwear Giveaways
The 'Nike Speed Drops' Promotion Surprised Fans with Golden Cleats
While most companies spent the Super Bowl season trying to outdo one another with flashy commercials, Nike chose to get up close and personal with its fans by launching its ‘Nike Speed Drops&#...
40 w ago
Political Marshmallow Campaigns
This Digital Campaign Pits Peeps Candy Against the Groundhog
As part of a new digital campaign, Peeps candy is out to prove that its marshmallows are more than just a sign that Easter is coming. Instead, Peeps are hoping to prove that the arrival of its...
40 w ago
Astronaut Networking Ads
The First-Ever LinkedIn Ad for TV Announces a Search for an Astronaut
The first-ever LinkedIn ad for TV has been released, featuring a special message for those with a passion for outer space. The announces that NASA is looking for an astronaut and better yet,...
42 w ago
Celebrity-Led Clean Water Campaigns
The #BeyGood Campaign Tackles Flint's Water Crisis
After releasing her new music video for ‘Formation’ and wowing audiences with her Super Bowl halftime performance, Beyoncé is turning her attention to a charitable cause with her latest #...
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