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South Africa Trends

Ideas
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Insights
Co-Branded Digital Travel Hubs
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
AB InBev and Tripadvisor collaborated to launch a co-branded digital travel hub, the Corona Global Hub, sharing curated travel guides and itineraries, plus first-hand traveler insights, reviews and... MORE
Pop-Up Camping Trucks
Pop-Up Camping Trucks
The HogZilla4x4 Truck Camper Has a Slide-Out Bedroom and More
The HogZilla4x4 truck camper is an all-in-one solution for overlanding and camping enthusiasts alike to help them set up a comfortable living space no matter where they go. The vehicle was developed... MORE
Socially Conscious Wine Producers
Socially Conscious Wine Producers
Lubanzi Wines Boasts a Range of Delicious Beverage Options
Lubanzi Wines stands out as a socially conscious wine producer committed to sustainability and making a positive impact. Founded by Charlie Brain and Walker Brown in Cape Town, the company focuses... MORE
Expression-Focused Sportswear Capsules
Expression-Focused Sportswear Capsules
Reebok Launches the ‘Create What Makes You’ Collection
Introducing Reebok’s ‘Create What Makes You’ collection, set to launch in South Africa on February 26, 2024. This new release introduces an impressive lineup of footwear, including... MORE
Collapsible Storage Trolleys
Collapsible Storage Trolleys
The CLAX Trolley Fuses Function with Sustainability
The CLAX Trolley is a collapsible cart designed for a sustainable and functional lifestyle. The name CLAX translates to “it’s easy” in German, capturing the essence of this... MORE
Mood-Elevating Fruity Fragrances
Mood-Elevating Fruity Fragrances
Phlur Mood Ring is an Uplifting, Nostalgic Eau de Parfum
Phlur Mood Ring is the newest addition to the modern fine fragrance lineup from Phlur and it’s a fruity floral scent with serious mood-boosting benefits. The scent opens with the sweet and... MORE
Geometric African Homes
Geometric African Homes
Gregory Katz Architecture Designs the Great Primary Shapes Home
Local architect Gregory Katz is the mind behind the new Great Primary Shapes house located in South Africa. It is defined by contrasting brick and concrete materials that come together to form... MORE
Culture-Honoring Sparkling Wines
Culture-Honoring Sparkling Wines
Dumi Oburota Launches Severan, a Black-Invested Wine Business
Severan is a brand-new wine business that is Black-owned, Black-operated, and Black-invested. It is founded by Dumi Oburota with the help of a diverse range of investors. The product is a sparkling... MORE
Pale Fruit-Forward Beers
Pale Fruit-Forward Beers
Adnams Brewery and Deya Launch the Gold Pale Ale Called 'Boat Trip'
Adnams Brewery has collaborated with Cheltenham’s Deya Brewing Company to launch ‘Boat Trip,’ a gold ale that uses oats and pale ale malt to provide hints of orange and lime. The... MORE
Vocational Education Advocacy Campaigns
Vocational Education Advocacy Campaigns
Kagiso Trust and Sasol Foundation Launch a New Initiative
Kagiso Trust and Sasol Foundation have launched a joint initiative called the Kagiso-Sasol-Project (KASA) to promote the importance of vocational education in South Africa. The collaboration aims to... MORE
RTD Alcohol-Free Spritzes
RTD Alcohol-Free Spritzes
Abstinence Spirits' Aperitivos are Low-Sugar & Naturally Colored
At the 2023 Summer Fancy Food Show, Abstinence Spirits USA announced the debut of a pair of ready-to-drink alcohol-free spritzes that are low in sugar, naturally colored and full of flavor. The... MORE
Ultra-Elegant Timeless Furniture
Ultra-Elegant Timeless Furniture
Deft Studio's Furniture Collection is Modern and Approachable
The South Africa-based designers at Deft Studios stun consumers with a timeless furniture collection that exudes elegance and versatility, The playful pieces which embrace a “generosity in... MORE
Miniature Seaside Wooden Cabins
Miniature Seaside Wooden Cabins
Alexander McGee Designs a New Wooden Cabin in Cape Town
Architect Alexander McGee designs a new tiny wooden cabin that is found along the bottom of a rocky hillside. It is surrounded by buchus and trees and overlooks Muizenberg, which is known to be one... MORE
Repurposed Packaging Soccer Fields
Repurposed Packaging Soccer Fields
Lay's RePlay Soccer Field is Made from Reused Chip Bags
The Lay’s RePlay Soccer Field in Santa Ana, California is a first-of-its-kind sustainable soccer field made from disposed Lay’s Potato Chip bags. This soccer field came out of the Lay&#... MORE
Ready-to-Cook Hake Fillets
Ready-to-Cook Hake Fillets
Trader Joe's New Chilean Hake Fillets is a Versatile White Fish
Trader Joe’s is helping you whip up a delicious seafood dinner in a pinch with its new Chilean Hake Fillets. Hake is a mild-flavored white fish that’s often compared to cod or haddock.... MORE
play_circle_filled Virtual Game Tourism Campaigns
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Cape Town Tourism has launched a new global campaign aimed at Millennials, blending virtual and real-life experiences. The game-style platform features Thabiso the Fearless Foodie, Storm the Nature... MORE
Festive In-Flight Serves
Festive In-Flight Serves
Black Cow Signs a Deal with Virgin Atlantic for Long-Haul Flights
British vodka brand Black Cow taps Virgin Atlantic for its new collaboration in order to promote its festive offering on long-haul flights over Christmas. From December 24 through December 26, the... MORE
Outdoor-Ready Structural Furniture
Outdoor-Ready Structural Furniture
TheUrbanative Launches a New Crisp Outdoor Collection
The Urbanative launches its new outdoor collection that is made with inspiration from its past collections and fond summertime memories. The pieces are made with steel and wire, resembling mesh... MORE
Vibrant Pride-Honring Sneakers
Vibrant Pride-Honring Sneakers
Neo Serati Joins Reebok to Celebrate South African Pride Month
Neo Serati works in collaboration with Reebok to celebrate South Africa’s Pride Month with a new collection of vibrant footwear designs. Her designs are seen across the oversized shapes... MORE
Malabar Spices-Infused Tea Blends
Malabar Spices-Infused Tea Blends
Everyday People Coffee and Tea Boasts a Rare Tea Blend
This rare tea blend, offered by Everyday People Coffee and Tea, is bound to spark the curiosity of consumers, especially individuals living in North America who have less knowledge about the... MORE
Sugar-Free Vegan Wines
Sugar-Free Vegan Wines
UN’SWEET Wine Launches a Range of Vegan Blends
UN’SWEET Wine unveiled a new range of 100% vegan wine blends. The wine brand is now offering nationwide shipping throughout the United States in tandem with the launch of its two new vegan products.... MORE
Charitable Foundation-Supporting Tea
Charitable Foundation-Supporting Tea
AriZona Beverages Debuts the 20-Ounce Tall Boy 'Red Tea'
AriZona’s newest ‘Red Tea’ comes in the form of a 20-ounce tallboy that pays homage to the national drink of South Africa by bringing it overseas to North America. Rooibos tea has seen a... MORE
Seasonal Empowering Spring Fashion
Seasonal Empowering Spring Fashion
Loutre Showcases its New SS22 Collection in South Africa
London-based fashion label Loutre showcases its Spring/Summer 2022 offerings in South Africa. The looks are captured with the help of The Earth Issue and commonPROPAGANDA, which is actually based in... MORE
Branded NFT Treasure Hunts
Branded NFT Treasure Hunts
Volkswagen South Africa Promotes Safety Features through Game On
Volkswagen South Africa launched an integrated Metaverse campaign through an NFT treasure hunt dubbed Game On. The hunt brings interactive storytelling to life as it introduces the world to the... MORE
Timeless Natural Furniture
Timeless Natural Furniture
Indigenus Debuted the New Aarde Range by Sebastian Herkner
German designer Sebastian Herkner recently launched the Aarde range that pays homage to the natural and cultural landscape of South Africa. The series boasts subtly overlapping layers that play with... MORE