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North America Trends

Ideas
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Insights
Enhanced Esports Opportunities
Enhanced Esports Opportunities
eFuse Partners with the National Esports Collegiate Conference
eFuse has recently partnered with the National Esports Collegiate Conference (NECC) to host Rocket League and Call of Duty tournaments on its platform. This move aims to enhance competitive... MORE
play_circle_filled Soccer Star Chip Campaigns
Soccer Star Chip Campaigns
Lay's x Messi Chip Bags are Arriving for Soccer Season
The Lay’s x Messi chip bags are being launched by the snack brand to commemorate its collaboration with soccer star Lionel Messi that are arriving just in time for soccer season. The limited-... MORE
Advanced Relief Lip Balms
Advanced Relief Lip Balms
Burt's Bees' New Product is Powered by Shea Butter & Echinacea
Burt’s Bees presents its Advanced Relief Lip Repair with Shea Butter and Echinacea. This product is boldly formulated to instantly relieve and hydrate severely dry lips. The natural formula... MORE
Reformulated Restaurant Cleaning Products
Reformulated Restaurant Cleaning Products
Dawn Professional Products Were Enhanced by P&G
The Dawn Professional products have undergone a reformulation from P&G Professional to provide foodservice operators with the ability to handle everyday cleaning requirements with ease. The... MORE
Supercharged Antioxidant Skincare
Supercharged Antioxidant Skincare
Anti-Wrinkle Stem Cellular Skincare is Made with SuperGrape
Juice Beauty’s Sagrantino SuperGrape was first introduced in the brand’s SuperGrape Youth Renew Serum with Hyaluronic Acid and now the patent-pending ingredient is being infused across... MORE
Wizardly Candy Toy Partnerships
Wizardly Candy Toy Partnerships
The Kinder Joy Harry Potter Funko Pop! Collection Has 10 Figurines
The Kinder Joy Harry Potter Funko Pop! collection has been announced by Ferrero North America in partnership with Warner Bros. Discovery Global Consumer Products and Funko for a series of wizard-... MORE
Sweet Potato Dog Treats
Sweet Potato Dog Treats
Trader Joe's Has Just Added New Nothing but Sweet Potato Dog Treats
Trader Joe’s is bolstering its selection of pet treats with the debut of the new Nothing But Sweet Potato Dog Treats. Just as the name suggests, the new Nothing But Sweet Potato Dog Treats... MORE
Pet-Friendly Lifestyle Furniture
Pet-Friendly Lifestyle Furniture
Ashley's All Next-Gen Nuvella Fabric is Comfy and Easy to Clean
Furniture brand Ashley is one of the largest in North America—it recently announced the impressive All Next-Gen Nuvella fabric material. It unveils a high-performance furniture capsule that... MORE
Vintage-Inspired Eclipse Posters
Vintage-Inspired Eclipse Posters
NASA Introduces a Series of Solar Eclipse Poster Designs
NASA introduces a look at its new series of Solar Eclipse poster designs to celebrate the celestial phenomenon across North America on April 8th this year. NASA taps the help of four artists to mark... MORE
All-in-One Retailer EV Chargers
All-in-One Retailer EV Chargers
The FreeWire Boost Power Pro Offers Backup Power and More
The FreeWire Boost Power Pro EV charging station has been announced by the brand as a solution for retailers to help them incorporate stations into existing parking spaces with ease. The unit... MORE
Eclipse-Capturing Smartphone Apps
Eclipse-Capturing Smartphone Apps
Students at WKU Develop the Sunsketcher App Backed by NASA
The SunSketcher app is a newly developed platform built by the team and students at Western Kentucky University. It is a project funded by NASA and the app utilizes the smartphone’s camera and... MORE
Customizable Textural Yogurt Snacks
Customizable Textural Yogurt Snacks
The Danone North America Remix Range Has Several Options
The Danone North America Remix range has been announced by the brand as a series of dairy products for consumers to pick up that accommodate preferences for taste, texture and customization. The... MORE
Inclusive Esports Tournaments
Inclusive Esports Tournaments
Ally Taps Rocket League to Expand Opportunities for Women in Esports
Ally Financial has expanded its partnership with BLAST-operated Rocket League Esports to create more opportunities for women within the esports scene. This collaborative effort will include... MORE
Athlete-Endorsed Hydration Drinks
Athlete-Endorsed Hydration Drinks
Mark Anthony Brands Partners with Lionel Messi on a New Beverage
Mark Anthony Brands, the company behind the iconic White Claw beverage, has partnered with soccer player Lionel Messi to launch a new hydration beverage with zero alcohol content. The upcoming... MORE
Ultra-Light Outdoor Footwear
Ultra-Light Outdoor Footwear
Footwear Brand Korkers Unveils the Wade Lite™ Wading Boot Collection
Korkers introduces the Wade Lite™ Wading Boot Collection, designed for consumers who need outdoor footwear that allows them to be quick on their feet. Spotlighting the new Chrome Lite™ BOA and... MORE
10 Cocoa-Free Chocolates
10 Cocoa-Free Chocolates
From Sustainable Alt Chocolates to Cocoa-Free Easter Eggs
Cocoa-free chocolate has gained traction among consumers seeking ethical and sustainable alternatives to traditional cocoa-based products. Easter is one of the largest chocolate-consumption... MORE
play_circle_filled Virtual Hair Trimming Experiences
Virtual Hair Trimming Experiences
Wahl Style Selector Let's Users Try Before They Trim
The Wahl Style Selector is a new digital tool from the professional and home grooming tool brand that harnesses the power of artificial intelligence (AI) to help consumers ‘Try Before You Trim.&... MORE
Eco-Friendly Alt Milk Packaging
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
The Califia Farms packaging has been updated by the brand across North America to give it a more sustainable edge over the competition and prioritize a commitment to change in the industry. The... MORE
Gen Alpha Creativity Workshops
Gen Alpha Creativity Workshops
The LEGO Group Launched Free Creativity Workshops for Ages 6-12
The LEGO Group is introducing a new series of free in-store and online Creativity Workshops for young creatives on themes like Entertainment, Space, Imagination and Gaming. The first workshop will... MORE
Tech-Enhanced Modern Showerheads
Tech-Enhanced Modern Showerheads
Moen Boasts the Verso™ Rainshower with Magnetix™ Technology
Moen, a leading consumer faucet brand in North America, introduces a modern showerhead that offers hassle-free cleaning and a rejuvenating shower experience. Dubbed the Verso™ Rainshower with... MORE
Regenerative Algae Pastas
Regenerative Algae Pastas
Felicia's Spirulina Spaghetti is a Nutritious Pasta Alternative
Felicia’s Spirulina Spaghetti is a colorful, nutritious and natural pasta alternative cultivated entirely from organic agriculture. With its 10 nutritious and sustainably made pasta... MORE
Korean Street Snack Lines
Korean Street Snack Lines
Daesang Launches the New Korean Snack Lineup for Global Consumers
Daesang, a prominent South Korean food company, has introduced its latest culinary innovation, the Korean Street Food product line, under its international brand, O’food. This strategic launch,... MORE
Smart Spice Grinders
Smart Spice Grinders
The FlipTastic Rechargeable Gravity Grinder Boasts a Gravity Sensor
The Inspired Home Show is upcoming and at North America’s largest housewares trade event, Kitchen Mama will unveil all-new innovations like the FlipTastic Rechargeable Gravity Grinder. While... MORE
Heritage-Inspired Blueberry Jams
Heritage-Inspired Blueberry Jams
SaBA's Blueberry Verjus Jam Combines Iranian and American Flavors
SaBA’s Blueberry Verjus Jam is handcrafted by Iranian-American jam maker Saba Parsa. The delightful and delicious jam celebrates the fusion of Iranian-American culinary traditions—native... MORE
AI Sleep Coaching Apps
AI Sleep Coaching Apps
Emma Up Supports Users with Personalized Insights for More Restful Nights
Emma Up is the AI sleep coaching app from Emma – The Sleep Company and this innovation from one of the world’s largest direct-to-consumer sleep brands helps to address the root causes of... MORE