Korean Trends

OUHOE’s Birch Juice Moisturizing Sunscreen revolutionizes skin protection with its Water-fit Sun Serum formula, ensuring no white cast and offering strong UV protection for just $20.99 per... MORE

Tasty x PopUp Bagels collaborated on a trio of limited-time schmears and butter to pair with crispy, fresh and buttery soft bagels. The collab served up something for everyone, whether they prefer... MORE

Kettle Brand Gochujang chips are a new limited-edition snack product from the Campbell’s-owned brand that’s crafted with the taste of the namesake Korean condiment in mind to satisfying... MORE

Mrs Elswood fermented Kimchi is being added to the Empire Bespoke Foods’ portfolio to provide shoppers in the UK with a delicious way to elevate their favorite meals with a touch of... MORE

NEOWIZ, the South Korean gaming powerhouse, proudly unveils ‘Adventure,’ a transformative service on its Web3 gaming platform, Intella X. The new platform feature represents a... MORE

On Running works together with Post Archive Faction to present a collaborative pair of running shoes in the form of the Cloudmonster 2 silhouette. The design boasts a minimal look with quiet... MORE

Prinics, a Korean printing technology company, introduces the ‘ERA’ line, which comprises six innovative products. The ERA line includes the Kodak MiniShot 4 ERA, Kodak MiniShot 3 ERA,... MORE

Mary Brown’s is kicking its classic chicken up a notch with the debut of the new K-Crunch Sandwich. Inspired by classic Korean flavors, but made in Canada, the new K-Crunch Sandwich is a... MORE

Umbro Korea is celebrating its 100th anniversary by launching a new collaboration with the South Korean studio Over the Pitch. The partnership will see the release of a collection of international... MORE

The Bonchon YumDrum Trio Meal is the latest addition to the brand’s menu that keeps value and quality at the forefront for new and existing fans alike to appreciate. The meal comes with three... MORE

The Sides meat snacking range has been announced by the Vale Foods Group-owned New World Foods as a series of premium snack options created in collaboration with the Sidemen YouTube channel. The... MORE

The KFC Saucy Nuggets are a new chicken product from the QSR brand crafted with taste and texture in mind to help customers enjoy a delicious meal option this springtime. The nuggets start off with... MORE

Laneige’s Bouncy & Firm Sleeping Mask is the third product in the brand’s best-selling sleeping mask series and this version helps Gen Z build a supportive pre-aging routine. The... MORE

The Genesis Neolun Concept is a full-size electric SUV from the South Korea-based automotive brand that incorporates the latest technologies, while keeping a focus on traditional Korean hospitality.... MORE

The Wizpr Smart ring is designed by the Korean tech company VTouch. It is a wearable ring that offers a refreshing new was to interact with AI and virtual assistants. By bringing the ring up to the... MORE

The Florette Gourmet Slaws range is the brand’s latest product lineup crafted with international flavors in the spotlight to help consumers in the UK elevate any of their favorite recipes.... MORE

Stockholm-based company Note Design Studio presents the Wekino With collection which is made by Korean designer Wekino. The pieces are contemporary and Note Design Studio brings it to life. This... MORE

The process of fermenting kimchi can take anywhere from three to fourteen days, depending on factors such as temperature and desired level of fermentation, and Sempio Foods’ kimchi kits... MORE

PUMA works together with OPEN YY on a new variation of the Speedcat sneaker model. The shoes are inspired by motocross culture and the Korean label adds its touch to the silhouette. One of the most... MORE

Korean food brand YoungManDduk is introducing its Honey Oranda Snack Bars to consumers in the United States through Costco. This traditional Korean snack is made from small, puffed wheat mixed with... MORE

Theo’s Plant-Based is on a mission to make it easier for people to eat more organic vegetables and at Natural Products Expo West 2024, the brand expanded its plant-powered jerky portfolio with... MORE

CACAYE Fermented Beauty combines botanical extracts, nutrient-rich CaCay oil and exclusive complexes to create clean, pure and potent skincare solutions like the Ginseng + CaCay Fermented Cocoon Mask.... MORE

Dentsu Inc., a titan in the advertising world, has signed a new agency agreement with the South Korean megacorp NAVER Z Corporation, the mastermind behind ZEPETO, Asia’s leading metaverse app.... MORE

Hite Jinro has unveiled its latest innovation, Jinro Gold. This new product represents a significant step forward for the company, combining a differentiated essence and packaging while staying true... MORE

A team of designers comprised of Jiye Lee, Seoyeong Jang, Junhong Yang, Taeyoon Kim, and Jeongeun Kim created the YAZAK concept. It is a product that plays on the Korean word for midnight snacks and... MORE