Advertising Trends

Miracle-Gro, a prominent figure in the lawn and garden sector, has forged a partnership with gardening authority Martha Stewart to promote simplicity through the Gro Like Marta advertising campaign.... MORE

The Wilbur budgeting app, developed by Square Knot Analytics Inc., is designed to provide users with a comprehensive view of their financial health. Wilbur is an excellent tool for the aging... MORE

Brighton-based designer Tabitha Bargh, renowned for her innovative approach to sustainability, recently unveiled the ‘Poly’ collection, a range of contemporary lampshades crafted from... MORE

Liang Yao (苦 口) designed the Scratch-Off mouse concept. This is a functional and stylish computer mouse that is made to scratch off slowly to unveil a design underneath. The mouse is developed... MORE

Sydney-based Wholegreen Bakery presents the Cardboard Cake, which takes a playful spin on the idea that gluten-free foods taste like ‘cardboard.’ It looks like packing boxes but despite... MORE

Dentsu Inc., a titan in the advertising world, has signed a new agency agreement with the South Korean megacorp NAVER Z Corporation, the mastermind behind ZEPETO, Asia’s leading metaverse app.... MORE

Mielle Organics has launched a groundbreaking campaign that champions inclusive haircare and diverse haircare practices for textured hair. Dubbed “From One Queen to Another,” this initiative is... MORE

Acast, the world’s largest independent podcast company, teamed up with Henkel, a global consumer goods leader, to create a podcast advertising campaign that resonates deeply with Hispanic audiences.... MORE

SCREENSHOT Micro Boost has been launched by the media and marketing agency as a global micro-influencer service that will help to link both brands and creators alike together. The service is... MORE

Meta, the parent company overseeing Facebook and Instagram, continues to advance its suite of AI-powered tools, empowering brands and retailers to amplify their influence on collective consumer... MORE

Claire’s announced that its latest marketing push has been focused on capturing Gen Alpha and Gen Z consumers via expanding its Claire’s TikTok presence. The brand has found that its... MORE

The power of skin fillers inspired the Garnier Fructis Hair Filler product line and it shares high-performance, science-backed bond repair systems that strengthen hair seven layers deep. Touted... MORE

Funkin Cocktails newly expanded its collection of canned cocktails to include a Nitro Infused Blue Raspberry Martini, which features an electrifying color and a vibrancy that appeals to adult Gen Z... MORE

In a digital landscape where ad conversion is crucial for business growth and lead generation, M1-Project stands out as an innovative tool. That’s why this innovative tool was developed to... MORE

Claire’s, the budget accessories brand, has introduced ‘The Collab,’ a new global social marketing initiative. Described as more than just an advertising campaign, The Collab... MORE

Yoplait, Australia’s leading yogurt brand, is proud to unveil its new brand platform developed in collaboration with AJF Partnership. To celebrate its release, the brands are launching a... MORE

Pudu Robotics recognizes that restaurant and retail customers alike expect seamless, personalized experiences that anticipate their future desires, and as such, KettoBot Pro was launched. This next-... MORE

Philadelphia cream cheese, a leading brand in the cream cheese category, has innovatively launched the limited-edition Philadelphia Bagel Wholes to address the common question, “Why do bagels... MORE

QDOBA, a fast casual Mexican restaurant chain, has recently announced a new partnership with Leo Burnett, a leading advertising agency. The partnership aims to fuel the rapid expansion and growth of... MORE

Burger King Brazil unveils the unique new Whopper Island rebranding approach with the help of advertising agency DM9 Brazil. The burger chain is aiming to rebrand the land between the Indian Ocean... MORE

Streams Charts has unveiled MIRAI, a pioneering influencer marketing and advertising agency. MIRAI is poised to reshape industry norms by offering creator partner programs, consulting services, and... MORE

New York-based studio Architecture Plus Information (A+I) is the creative mind behind the new workspace made for Publicis Group in New York City’s SoHo neighborhood. The French advertising... MORE

GymBox introduced a vibrant Out-of-Home advertising campaign titled ‘Made for London Life,’ strategically engaging consumers by cleverly combining aspects of London life against the... MORE

Instacart’s AI-powered smart shopping carts, Caper Carts, are being enhanced with a new way for CPG brands to advertise in-store, ultimately enhancing the product discovery process for shoppers.... MORE