WOMEN Trends

PepsiCo recently launched its ‘She is PepsiCo’ campaign, spotlighting Ontario women thriving in frontline supply chain careers. In an effort to empower these trailblazers, PepsiCo... MORE

adidas launches a look at its new TECHFIT CONTROL BRA which is engineered in collaboration with RHEON LABS®. This breaches into new technological advancements when it comes in the realm of... MORE

The Vegan Women Summit, led by founder Jennifer Stojkovic, is set to return to Los Angeles on May 10th. The event offers a platform for over 1000 attendees to engage with nearly 100 speakers and... MORE

Tussle Gear, the sole women’s fight gear company in the USA owned and operated by a woman, is a testament to the growing popularity of the sport among the female demographic. With a... MORE

Swerve Financial Group offers the Swerve(HER) Elevation Scholarship, a female entrepreneur scholarship designed to provide substantial support for ambitious ventures. With a value of $10,000, the... MORE

The Popilush Bluetag Collection supports the health and comfort of women in the heat thanks to the use of yarn made with oyster collagen. Thanks to its rich collagen content, Bluetag fabric is... MORE

The Silky-Soft Cooling Blanket from Momcozy is designed to address the discomfort of overheating, particularly for pregnant women who often struggle with sleep due to increased body temperature and... MORE

The Nivea Q10 Dual Action Serum is the result of more than 10 years of in-house and collaborative research and it’s an innovative facial skincare serum targeting sugar-induced skin damage.... MORE

In South Africa, a new transportation platform called Kgosigadi Rides has emerged. It is specifically designed to address the safety concerns faced by women and girls during their daily travels.... MORE

Christian Louboutin’s latest collaboration with Japanese artist Shun Sudo introduces a vibrant lifestyle capsule featuring colorful shoes and accessories for both women and men. Released as... MORE

SP5DER Worldwide unveils its latest April drop. The collection’s color palette of classic gray, navy, pink, and white reflects the transitional nature of spring, capturing the essence of the... MORE

Shapellx Shapewear, a leader in comfort-focused shapewear, has launched its new collection called Inner Armour. Drawing inspiration from iconic superheroes like Wonder Woman, the collection is... MORE

Ulofey’s medical wig is made from real human hair plucked perfectly before use, so the hairline looks natural and beautiful. It is specially designed for women who struggle with medical conditions... MORE

The Opal Cool One - Breeze presents itself as an effective and convenient pain-relief solution. The product is particularly targeted at women who are experiencing menopause, multiple sclerosis,... MORE

For decades, women have competed in traditional beauty pageants and with the rise of AI, the World AI Creator Awards is hosting a world-first competition called Miss AI that explores the crossover... MORE

Windsor Fashions LLC, a brand known for its occasion-driven apparel, announces its expansion into the Canadian market with plans to open five stores in Q2 of 2024. These new locations in prominent... MORE

Jane Win’s JOY Dogwood Flower Earrings with Turquoise Stones are priced at $148 and are a limited edition offering that’s available just in time for Mother’s Day. These statement... MORE

Autumn Brands, a notable name in California’s Clean Cannabis Movement, introduces “now melt,” a self-care brand focused on sensual experiences and personal well-being. Developed... MORE

805 Beer debuts a chic beer-branded fashion capsule in collaboration with 805 Beer Authentico and ATWYLD co-founder Anya Violet. The silhouettes in the Spring 2024 collection boldly blend moto-... MORE

Make-A-Wish® Canada launched its Women for Wishes campaign last week, encouraging women nationwide to raise $1 million to grant wishes to children battling critical illnesses. Last year, 135 women... MORE

Frida is spearheading a groundbreaking initiative by introducing Frida Uncensored, a comprehensive online platform dedicated to empowering and educating women about the transformative physical... MORE

Testament Beauty, a brand founded by women entrepreneurs, recently debuted the Rosa Canina Essential Face Oil. The product a blend of nourishing ingredients such as Omega-3s and Vitamin C, which... MORE

ISH used its award-winning alcohol-free tequila, Mexican Agave, to create an alcohol-free Paloma that’s ready to take virtually anywhere and sip straight from the can. From pink grapefruit and... MORE

In response to the demand for authenticity, many beauty brands have committed to sharing only unretouched photos and the pledge is evolving with the advent of AI, as seen in Dove’s newest... MORE

Celebrity-created smoothie recipes have become all the rage, so much so that they served as the unlikely source of inspiration for Icon Denim’s new Smoothie Capsule Collection.   This denim... MORE