Don Trends

Bikini Island is a new spirits-based ready-to-drink canned cocktail that takes cues from historical events in the 1940s and 50s that introduced the world to the atomic and nuclear era. These 5% ABV... MORE

The LaCrosse Alpha Deck Boot is a durable footwear style created with avid seafarers and off-grid enthusiasts alike to don as a way to stay protected from the elements. The boots are constructed... MORE

The ‘47 Brand x Swarovski x New York Yankees hat has been created in collaboration between the various brands as a dazzling accessory perfect for avid fans to don this spring. The hat features the... MORE

IKEA unveils a playful new campaign dubbed Don’t Worry, You Can Afford It, which is a humorous approach to the realities of being a pet owner. The visuals showcase pet accidents and the main... MORE

Frito-Lay has announced the re-launch of its Flamin’ Hot portfolio as a standalone brand complete with unique products and packaging. The new brand identity identity is encapsulated in a striking... MORE

Tequila Don Julio is raising a glass to its new expression, Alma Miel, with a unique national dinner series – “Soul Sessions.” Partnering with Eater, this initiative brings the vibrant... MORE

Shortly after rolling out an update on Instagram that allows users to hide political content on the platform, Meta is releasing a similar feature on its Threads platform. The new feature enables... MORE

Featuring an iconic split Happy Meal box, McDonald’s Singapore is collaborating with Hello Kitty and Yu-Gi-Oh! to release a new meal deal with toys from the popular franchises. The collection... MORE

This spring, Europa-Park, Germany’s largest theme park, offers a thrilling twist on a classic tale with “Eurosat Coastiality - The Phantom of the Opera.” This VR rollercoaster... MORE

Advent calendars have evolved beyond the confines of Christmas, now offering a delightful countdown to various exciting events throughout the year, as seen in Coors Light’s Countdown to Chill... MORE

The Miami HEAT is embarking on a significant initiative to champion women’s empowerment through the introduction of the Support Women Collection, a strategic endeavor aimed at uplifting women-... MORE

Diageo announced its first experience with Apple’s mixed-reality headset and the Don Julio Apple Vision Pro app is the first brand from its product portfolio to explore the possibilities for... MORE

The limited-edition Baileys Chocolate Liqueur x The Skin Deep {THE AND} Relation-Sip Goals conversation cards are launching to spark connections and conversation, and bring even more meaning to... MORE

Don Julio, owned by Diageo, launches Alma Miel, a new Tequila blend featuring oven-roasted agave nectar. It combines añejo and blanco Tequilas for a smooth taste with honeyed aromas and fruity notes.... MORE

The Aimé Leon Dore x New Balance Rainier Low Pack hiking shoes are a durable, low-cut footwear style perfect for adventurers to don this season when taking to their favorite trails or their next... MORE

The Nike Air Force 1 Lover Wilds are a casual footwear style created with the namesake Air Force 1 sneakers in mind to breathe new life into the iconic shoe style. The shoes come as a mashup of two... MORE

London and Manchester are two places where adults in the UK purchase a lot of Four Roses’ bourbon and the brand launched its first-ever consumer advertising campaign, Don’t Mention It,... MORE

Mattel presents a special Mariah Carey Barbie doll just in time for the holiday season as the pop star icon is best known for her beloved festive songs including All I Want for Christmas is You. The... MORE

Domino’s is changing the pizza delivery game with the dxb delivery bike, an innovative e-bike that includes a built-in, fan-forced oven and shock absorbers to ensure that pizza arrives hot and... MORE

The Healthy Hair Besties is a compact hair travel kit by Briogeo, consisting of the brand’s Scalp Revival™ Shampoo and Don’t Despair, Repair!™ Hair Mask. The formulas boast clinically... MORE

Last year, more than three million Christmas gifts landed in the garbage according to Not On The High Street, and it is promoting its Don’t Gift Guide with 3D billboards for more mindful... MORE

AriZona Beverages is expanding beyond the beverage aisle with AriZona Ice Pops coming soon to the frozen section. These refreshing sweet treats are set to launch in 2024, introducing fans to the... MORE

The renowned Australian activewear brand, SECONDLEFT, proudly introduces its latest collection, Secondleft Sport, spotlighting the brand’s exclusive NANDEX™ fabric. This innovative blend of... MORE

Kentucky Coffee is venturing into the ready-to-drink category with Hard Cold Brews, a new line of mixed cocktails made with the brand’s signature coffee-flavored whiskey and cold brew.... MORE

The Crocs x Levi’s All-Terrain Clog is arriving as a collaboration between the two brands to provide consumers with the perfect option to don this autumn. The clogs are constructed with their... MORE