California Trends

HIGH 90’S, positioned as California’s premier cannabis brand, has made it its mission to blend quality and nostalgia with the aim of elevating consumer experience. Through its branding... MORE

Jack Daniel’s Country Cocktails, known for its Southern-inspired beverages, is expanding its portfolio with the launch of a new hard tea line. This spring, the brand will introduce Jack Daniel&#... MORE

This new Jessica Simpson collection is making its debut at Walmart locations to provide consumers of all shapes and sizes to get ready for the summer season in style. The collection draws... MORE

The RE/DONE x Pamela Anderson collaboration results in a strikingly fashionable capsule of denim and tees. The pieces, 25 in total, emphasize the brand’s and the celebrity’s joint... MORE

Dive into the festive spirit of spring with Primal Elements’ delightful Easter soap collection, crafted with care in Huntington Beach, California. Each piece in this collection is not only a feast... MORE

Philz Coffee has expanded its menu to include the Oatmeal Cookie Cold Brew, a new plant-based beverage. This addition marks the cafe’s first new product in roughly two years. The drink is a... MORE

California Wines marks its 13th annual Down to Earth Month and uses this as an opportunity to bring attention to the brand’s leadership in sustainability in the sector. With 80% of wine... MORE

The Nike x Matthew M. Williams yoga collection introduces a range of apparel designed by Matthew M. Williams, the founder and creative director of 1017-ALYX-9SM, as well as the Creative Director of... MORE

Vanspeed introduces its latest offering, the California Coast Adventure Van series. The range of performance-driven vehicles is intentionally tailored to answer the needs of those seeking the... MORE

Trader Joe’s is expanding its selection of oils with an elevated new offering: Cal Pressed Organic Extra Virgin Olive Oil. Like a fine wine, the olives used to make an olive oil can make all... MORE

Taco Bell looks to be bolstering its selection of iced beverages with the appearance of new Agua Refrescas on menus in Southern California. Currently in the testing phase, the new Agua Refrescas... MORE

Modern Tiny Living designs the Buxton, which is a compact home with elevating comfort and space-saving structures. It is made to cater to working at home full time for guests who enjoy traveling.... MORE

DGK, founded in 2002 by Pro Skater Stevie Williams, has established itself as a prominent name in skate and streetwear apparel, and this year, the company enters into an exciting partnership with... MORE

Malibu Sandals’ new Spring ‘24 Collection, which was debuted in conjunction with the Spring Equinox, features a variety of comfort-focused and aesthetically pleasing woven sandals, clogs,... MORE

Autumn Brands, a notable name in California’s Clean Cannabis Movement, introduces “now melt,” a self-care brand focused on sensual experiences and personal well-being. Developed... MORE

California Olive Ranch has recently introduced its new squeezable Chef’s Bottle, which aims to offer consumers more control over pouring while maintaining the brand’s commitment to... MORE

Flow Beverage Corp. has announced its evolved brand identity, accompanied by new sustainable packaging and a fresh brand platform set to launch in Summer 2024. Unveiled at Expo West in Anaheim,... MORE

Thom Browne’s latest capsule collection is a vibrant tribute to the playful essence of California. This exclusive collection encompasses women’s ready-to-wear, footwear, and handbags,... MORE

Studio Qasabian designs the enchanting Mulholland home in the Hollywood Hills of LA, California. The minimal house boasts a mid-century modern architecture that is done through the perspective of... MORE

These new Chillo Foods snack products are making their way to the market to provide consumers with a deliciously convenient way to satisfy their hunger. The product range includes a variety of... MORE

Fast food chain KFC is delighting dessert enthusiasts with its latest addition to the menu, Apple Pie Poppers. These delectable treats offer a convenient and delicious way to enjoy the beloved... MORE

Randy’s Donuts is introducing an extensive lineup of beverages, including an assortment of coffee, boba tea, milkshakes, and refreshments designed to elevate the overall customer experience.... MORE

Ike Shehadeh is expanding his sandwich empire to now include Ike’s Donuts. While Shehadeh may be best known for his sandwiches, he describes himself as “a donut guy” who has grown &#... MORE

More than 1,000 people petitioned for California Pizza Kitchen to bring back its iconic Tostada Pizza and in response, CPK is bringing it back and giving guests the power to decide how long it stays... MORE

The reconstructed Aluminaire House in California was unveiled at the Palm Springs Art Museum. This was a modernist house that was originally created in the 30s by Albert Frey and A Lawrence Kocher.... MORE