In light of the recent Harry Potter release, these wacky wizardry innovations are a homage to the popular novels and films that have graced many households.
Granted, not all of these innovations are strictly related to Harry Potter, but the film definitely put the art of sorcery on the map for many individuals. From graffiti artists to bakers, wizardry continues to be a source of inspiration for a wide range of creative individuals. No matter what the creation, these wacky wizardry innovations demonstrate just how magical certain products can become with a small flick of the wand.
Implications - These wizardry finds hone in on elements of fantasy that many adults are lacking in everyday life. Companies would be wise to incorporate features of make-believe in their products to attract the many consumers looking for this sense of reverie and escape.
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By: Jamie Danielle Munro - Published: Jul 20, 2011