Superstar
Twitter Trends
This cluster of unique geek accessories points to the glamorization of all things nerdy, encompassing a love for computers, the reign of the uncool and an obsession with gadgets. This slideshow takes a look at how home tech-inspired accessories, like iPhone-shaped cufflinks, are becoming style must-haves du jour and science laboratory glasses are emerging as statement pieces to polish off an outfit, be they donned by hipsters or front-row runway glitterati.

Implications - The geek has become a revered archetype within contemporary pop culture. This elevation of a particular character type is the result of a subversion which originally favored a more macho character. Incorporating some element of geek culture into their business will make companies attract to youth consumers.