Most packaging designs contain text but these typographic branding examples take their text to a whole new level. By using expertly paired font faces and well-spaced typography, designers have been able to create beautiful designs. Various fonts meld and contrast to be visually appealing while providing a wealth of information. This list contains packaging designs that use typographic elements with great effectiveness.
Wordy packaging is prevalent with many products but alcohol branding uses it extensively. The unique elements of alcoholic beverages makes it the perfect place to experiment with fonts. Boyish typographic booze branding is a prime example of this. The packaging uses expansive typography combined with contrasting sizes to make information easy to read while being visually attractive. Other design examples like curious creature packaging and typographical booze branding use similar techniques.
23 Examples of Typographic Branding
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Illustrated Typography Treats
Typographic Treat Packaging
Cheesy Typographic Branding
Upscale Corner Store Packaging
From Wordy Dessert Branding to Typographic Treat Packaging
By: Alexander Lam - Published: Aug 8, 2013