Stop-motion marketing is becoming increasingly popular in the realm of advertising. Stop-motion marketing is a way of instantly instilling creativity and originality into a viral video or commercial.
This technique suits an array of subjects, from racy content to peculiar PSAs. See these and more stop-motion marketing campaigns above.
Implications - With the simple often being the most effective, companies are taking this concept and integrating it into their marketing techniques in an interesting way. The focus on process is a clear one when it comes to stop-motion, as the final product often appears effortless while its production is definitely a difficult procedure. It is the simplistic concept behind stop-motion videos, however, which appeals to the viewing audience, proving that this is an effective method of selling for companies.
20 Stop-Motion Marketing Campaigns
More Stats +/-
Stop Motion Apparel Vids
Stop Motion Post-it Commercials
Human Skateboard Ads
Parisian Shoe Promos
Stop-Motion Graffiti Ads
From Post-It Power PSAs to Interactive Advergames
Nov 21, 2010 Updated: Mar 24 2011By: Armida Ascano -