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12 Sexist Axe Advertisements

By: Cowbag - Published: • References:
Axe is a brand that specializes in male grooming products. It is also infamous for its super-sexist advertisements. Their website features a naughty-to-nice fake news report that shows nice girls becoming nasty--you can also report a naughty girl if you wish. Oh yes!

The mouse pad featured was created to launch their website and you have to place your hand under a skirt to use it. And I hate those green exit signs, so the guerrilla version of them is something that takes my fancy. Stats for 12 Sexist Axe Advertisements Trending: Older & Buzzing
Traction: 57,608 clicks in 312 w
Interest: 8 minutes
Concept: 12 Sexist Axe Advertisements
Related: 44 examples / 34 photos
Segment: Neutral, 18-55+
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