From Packaging-Infused Drinking Games to Feminist Beers

By: Mishal Omar - Sep 3, 2016
These September 2016 alcohol trends reveal vibrant packaging, branding with a message and drinking games that come with alcohol purchases.

'Tic Tac Tequila' designed by Venezuelan Vanessa Pan offers unique structural packaging that simultaneously contains tequila while also providing a playful drinking game. The packaging comes with tequila glasses that are marked with "x's" and "o's" and players can use the surface of the board to play tic tac toe -- with the loser being required to drink.

Branding with a message is impressing consumers this month, with Huyen T. Do's feminist beer concept being one of the more prominent examples of this movement. 'HER' beer is a concept that reveals images of prominent women, including Oprah, Yoko Ono and Frida Kahlo.