Premium food packaging is fantastic for making essential items on a grocery list seem like little luxuries. Part of the beauty of branding is that just about any item can be made to look much more expensive than it really is. As a result, these kinds of items tend to stand out more on the shelves, but they don't necessarily have to be priced any higher than comparable grocery store items.
These examples of packaging for inexpensive items like bread, eggs and grains sources inspiration from premium products like caviar, decadent chocolates and macarons—the kinds of foods people go out of their way to find and pay much higher prices for to assure what they're taking home is top quality.
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Concept: "premium Food Packaging"
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Comparison Set: 69 similar articles, including: gift-wrapped grains, gold-infused floral branding, and yummy yellow packaging.
25 Examples of Premium Food Packaging
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Gold-Infused Floral Branding
Yummy Yellow Packaging
Achromatic Bakery Packaging
Debonair Beverage Branding
From Gift-Wrapped Grains to Decadent Grocery Packaging
By: Laura McQuarrie - Published: Jul 15, 2014