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15 Peculiar Pop-Up Buildings Edit
Impromptu Shops for Guerrilla Advertising

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Impromptu Shops for Guerrilla Advertising

The phenomenon of pop-up buildings has taken the world by storm. From pop-up sportswear stores by Reebok to cross-branded pop-up clothing stores from Gap, Comme Des Garcons and Target, it’s clear that clothing is an industry in which pop-up stores are frequently seen.

As you might imagine, however, pop-up buildings have spread into other industries as well. Below, you’ll read about pop-up spas, nightclubs, bars, IKEA rooms, and restaurants—including one that serves pet food.

Apr 16, 09 - 7,055 Views







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