From Artsy Soft-Hued Shoots to Cotton Candy Coiffs

By: Courtney Scharf - Published: Jun 4, 2012
Far kinder to the eyes than over-saturated neon captures, these playful pastel editorials are a dream to look at.

Pastel, which is taking over the runways this spring, has almost always had a place in fashion. An understated, but refreshing way to work color into one’s wardrobe, the understated tones of this palette conjure up images of clouds, cotton candy and other similarly wonderful things. Making for some equally ethereal photos, it’s no surprise that photographers love to incorporate this color scheme into their work. Pastel seems to invoke a calming and considerably youthful mood into any visual creation.

Representing innocence and freshness, pastel is popular for good reason and will very likely continue to make comebacks in the fashion world. Stats for 50 Playful Pastel Editorials Trending: Older & Chilly
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Concept: 50 Playful Pastel Editorials
Related: 489 examples / 376 photos
Segment: Females, 12-55
Comparison Set: 179 similar articles, including: pink-haired beach campaigns, salmon-saturated shoots, and satiny pastel photoshoots.