From Pink Pasta Promotions to Streamlined Advance Voting Apps

By: Katherine Pendrill - Nov 27, 2016
As the November 2016 social good trends reveal, both Breast Cancer Awareness Month and the US presidential election have become major points of focus for those bent on creating change.

Though companies have been celebrating Breast Cancer Awareness Month by 'going pink' for many years now, brands and other organizations are increasingly looking for new ways to ramp up awareness. For instance, Northwest Kidder Middle School in Jackson, Michigan, marked the occasion by serving up pink pasta to students. Another example is Cashmere Bathroom Tissue, which teamed up with the Canadian Breast Cancer Foundation to hold a fashion show for dresses made from toilet paper.

Beyond cancer awareness, the November 2016 social good trends reveal that the presidential election has also been dominating headlines. With many people feeling overwhelmed by the election, there has been a slew of resources created to help inform voters and ensure they make it to the polls. These tools include unbiased political apps, voter-encouraging carpool apps and streamlined advance voting apps.