From Immersive Selfie Towers to Tiny Restaurant Pop-Ups

By: Riley von Niessen - Nov 12, 2016
As these November 2016 brand activations illustrate, companies and organizations have taken steps to appeal to the many consumers who've been celebrating Halloween -- with limited-edition fast food menu items, macabre pop-ups and much more.

With the upcoming US election, others have been taking a political turn to encourage voter turnout and frame the controversy of it all a little more positively. Unrelated to these themes, one example that's highlighted in this selection of November 2016 brand activations includes a fresh sneaker store called 'UP NYC' by Fat Joe.

With this venture, the rapper plans to focus his sights on his fashion interests moving forward, allowing sneakerheads to have access to some of his favorite models. Meanwhile, a pop-up called 'The Garage Sale' aims to ready consumers for Christmas by curating a high-quality selection of goods from artists and designers.