The NBA is huge on always reminding the public who they are and why they’re great (“Where amazing happens”), but they certainly aren’t the only ones creating recognizable brands.
The NBA stars are much better integrated into pop culture than with other sports, but that doesn’t mean a good Manning brother’s ad isn’t always appreciated.
Scope out these 15 examples of athletes and professional leagues getting attention. My favourite is the puppet ad for the NBA Finals.
15 Examples of Athletvertising
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Au Natural Olympians
Mom-Athlete Dairy Campaigns
Turning Athletes into Smurfs
Sibling Athlete Ads
Making a Name From NBA Stars to Cyborgs
By: Andrew Robichaud - Published: Jul 29, 2009