Because everybody can sing better than Pierce Brosnan, Mamma Mia is re-releasing the ABBA inspired hit movie Mamma Mia with lyrics so fans can sing along.
Even going up against Dark Knight, the movie still filled box offices.
My theory is that women and some guys (me) went to Mamma Mia and then saw Dark Knight twice to get their testosterone levels back to normal. It will be fun to see fans REALLY let loose with their singing talents.
Will Rocky Horror Picture Show be replaced by Mamma Mia as the cult favorite of Boomers? Hardly. OMG, no!
Stats for Karaoke in Theaters
Trending: Older & Mild
Research: 5,587 clicks in 404 w
Interest: 8 minutes
Concept: Karaoke In Theaters
Related: 25 examples / 19 photos
Segment: Females, 18-55
Comparison Set: 9 similar articles, including: karaoke phone, themed karaoke rooms, and boomers in movies.
Karaoke in Theaters
More Stats +/-
Themed Karaoke Rooms
Boomers in Movies
Online Karaoke Contest
Portable Karaoke Systems
Mamma Mia Releases Sing Along Version
By: Going Like Sixty - Published: Aug 28, 2008