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Top 35 Commercials Trends in July

From Sporty Feminine Hygiene Ads to Comedic Food Documentaries

— July 31, 2016 — Marketing
These July 2016 commercials range from romantic cat food adds to humorous fast food documentaries that chronicle a fictional Burger King Whopper blackout. In addition to humorous ad campaigns like Old Navy's satirical back-to-school commercial -- a Spanish-speaking ad that pokes fun at parents' conservative clothes -- other favorites include multicultural beauty campaigns that promote diversity while spotlighting products for varying skin tones.

Keeping in tune with a theme of empowerment, ads like JCPenney's latest aim to promote body positivity while crushing negative stereotypes and spotlighting plus-sized women who embody beauty and success while showing off their authentic personal style.

Other July 2016 commercials include rebranded chicken colonel ads and inner child athletic campaigns that remix familiar company mascots in a fun way that will capture the attention of viewers.
5.7
Score
Popularity
Activity
Freshness
34
Comical Cover Promotions
Comical Cover Promotions
Amy Schumer and Anna Wintour Swap Jobs to Promote the Vogue July Issue
<
33
Sentimental Olympian Ads
Sentimental Olympian Ads
This Special Olympics Ad Ties in with Father's Day Celebrations
<
32
Easygoing Beer Commercials
Easygoing Beer Commercials
House Beer's Debut Ad Captures the SoCal Lifestyle
<
31
Star-Studded Ad Campaigns
Star-Studded Ad Campaigns
These Retro Calvin Klein Ads Reveal the Insecurities of Celebrities
<
30
Inner-Child Athletic Campaigns
Inner-Child Athletic Campaigns
The Never Lose the Love Ad Shows Athletes as Their Younger Selves
<
29
Rebranded Chicken Colonels
Rebranded Chicken Colonels
A New KFC Colonel Starred in a Series of Short Ads
<
28
Empowering Skincare Ads
Empowering Skincare Ads
This SK-II Ad Fights Back Against China's 'Leftover Women' Stigma
<
27
Youth-Centric Auto Ads
Youth-Centric Auto Ads
Ford Mexico's Ford Figo Ad Takes Viewers on a Journey to Outer Space
<
26
Strength-Oriented Web Series
Strength-Oriented Web Series
The Fuerza Ford Web Series Showcases Mexican Boxers and the F-150
<
25
DIY Oatmeal Campaigns
DIY Oatmeal Campaigns
Quaker Launched a New Campaign to Teach Consumers How to Make Overnight Oats
<
24
Animated Camera Ads
Animated Camera Ads
This GoPro Advertisement Promotes 'The Secret Life of Pets'
<
23
Bacteria-Ridden Probiotic Ads
Bacteria-Ridden Probiotic Ads
Ian Wright Licks Everything to Prove His Immune System Strength
<
22
Animated Anti-GMO PSAs
Animated Anti-GMO PSAs
The 'Mr. Seed' Video Educates Consumers About Organic Seeds
<
21
Feature-Focused Auto Ads
Feature-Focused Auto Ads
Ford Mexico's 'Características' Commercial Highlights Car Capabilities
<
20
Inclusive Pride Campaigns
Inclusive Pride Campaigns
The You Can Sit with Us Campaign Celebrates the Diversity of Pride Month
<
19
Empowering Feminist Campaigns
Empowering Feminist Campaigns
Dove's New Campaign Focuses on Something Other Than Beauty
<
18
Animated Anti-Fast Food Ads
Animated Anti-Fast Food Ads
Chipotle's New Short Film Takes Aim at Fast Food Companies
<
17
Spontaneous Candy Bar Ads
Spontaneous Candy Bar Ads
This Cadbury Dairy Milk for India Ad Plays on Bollywood Themes
<
16
Comedic Fast Food Ads
Comedic Fast Food Ads
This Burger King Mockumentary Chronicles a Whopper Blackout
<
15
Goth Shower Gel Ads
Goth Shower Gel Ads
Radox Shows Its Products Have the Ability to Alter the Moods of Teenage Goths
<
14
Promotional Disney Emojis
Promotional Disney Emojis
Disney Promoted 'Finding Dory' with a Teaser Video Featuring Emojis
<
13
Sporty Feminine Hygiene Ads
Sporty Feminine Hygiene Ads
This Always Ad Shows Young Girls That Nothing Can Hold Them Back
<
12
Body Positive Apparel Campaigns
Body Positive Apparel Campaigns
JCPenney is Inclusive to Plus-Size in Its New Marketing Endeavors
<
11
Multicultural Retail Commercials
Multicultural Retail Commercials
Target's 'Lúcete A Tu' Manera Campaign Targets Hispanic Consumers
<
10
Multicultural Beauty Campaigns
Multicultural Beauty Campaigns
The #BornandMade Campaign Encourages Women to Share Their Stories
<
9
Viral Cat Commercials
Viral Cat Commercials
This German Commercial Follows Grocery Shopping Cats with a Meowing Song
<
8
Spontaneous Soda Ads
Spontaneous Soda Ads
Coca-Cola's Ad With Jordan Spieth Takes a Creative Turn
<
7
Comparative Baby Food Ads
Comparative Baby Food Ads
This Gerber Baby Food Ad Makes Clear the Brand's Devotion to Its Craft
<
6
Satirical Fast Fashion Commercials
Satirical Fast Fashion Commercials
This Old Navy Campaign Teaches Moms About Cool Clothes
<
5
Romantic Cat Food Ads
Romantic Cat Food Ads
This Sheba Cat Food Commercial Shows Just How Devoted Its Pet Owners Are
<
4
Cheeky Tourism Campaigns
Cheeky Tourism Campaigns
Bowen Island Urges People to "Tell Your Friends It's Awful Here"
<
3
Mysterious Home Furniture Ads
Mysterious Home Furniture Ads
The Commercials for IKEA's Sinnerlig Collection Strays from The Norm
<
2
Comical Masculine Scent Ads
Comical Masculine Scent Ads
These Old Spice Commercials Show Men Claiming Power Through Scent
<
1
Satirical Award Show Campaigns
Satirical Award Show Campaigns
This SatirAd Points Out The Narcissistic Nature of Award Ceremonies
<