From Marriage-Testing Beer Campaigns to Test Drive Prank Ads

By: Laura McQuarrie - Published: Aug 8, 2013
These humorous advertising campaigns are prime examples of the most effective ways to draw in an audience. Presenting a product or a service in a funny way is a great way to amuse consumers and help them remember a product. As well, it is nice to see that brands have a human side and don't take themselves too seriously.

One brand that consistently presents its products in a humorous way is Fevicol, which sells glue. This brand is notorious for pulling pranks like sending runners to a marathon and having them jog in place as if their feet have been stuck to the ground with a powerful glue. Funny campaigns like these are clever, low-budget and can still yield lots of laughs. Stats for 100 Humorous Advertising Campaigns Trending: Older & Buzzing
Research: 46,977 clicks in 146 w
Interest: 2.5 minutes
Concept: 100 Humorous Advertising Campaigns
Related: 836 examples / 643 photos
Segment: Neutral, 18-55
Comparison Set: 306 similar articles, including: juxtaposed animal campaigns, morbid mischief ads, and reenacting unsolicited ads.