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Scared Straight, From Fright Conventions to Literary Escapism

By: Andrew Robichaud - Published:   Updated: Aug 16 2011 • References:
As blood-curdling as it is, we as humans love to be scared right out of our pants. Horror innovations continue to improve as our “horror immune systems” become stronger and stronger.

Jumping out from behind a wall can only go so far, but a classic cult film remake can send a new set of chills down your spine. These horror innovations extend into fashion, photography, entertainment and even stuffed animals. Enjoy, but viewer beware!

Implications - Consumers in modern society are looking for products that will shock them. Items that contain an unconventional element appeal to shoppers who want to differentiate themselves from others. Companies could develop more designs like this in order to appeal to a wider range of customers on the market.

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