Superstar

Exploiting All Hallow's Eve, From Shoes to Lawn Decor

By: Katherine Vong - Published: Oct 21, 2009
Marketers are always quick to use commercial holidays as the foundation for advertising ideas and product concepts and Halloween marketing is no exception. As much as I hate to admit it, Halloween isn’t so much a ‘holiday’ as it is a marketing field day.

And I’m not just talking about costumes. That’s a whole different story. From Halloween-themed tees to Halloween safe-sex campaigns, here are some of the best examples of Halloween marketing we’ve seen so far!