Who knew that mundane act of shopping at the supermarket store would spark the ever popular grocery fashion movement?
Many people don't give it a second thought to what they wear when they're grocery shopping at the superstore, but these days chic supermarket shopping attire is all the rage. Inspired by the food on the shelves, grocery fashion draws from colorfully vibrant produce that surrounds one as you march up and down the aisles.
In editorials, ad campaigns and fashion styles, the use of grocery store-inspired patterns and styles are super sensational and creative. From supermarket couture, glam grocery editorials, surreal superstore scenery to vibrant supermarket editorials, it's hard not to get hungry looking at these hip grocery fashion finds.
15 Examples of Supermarket Fashion
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From Sultry Shopping Lookbooks to Supermarket Grocery Fashion
Published: May 25, 2013