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$30 Million Barbie Houses Edit
Barbie Flagship Store in Shanghai

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Nov 12, 08 - 2,816 Views

$30 Million Barbie Houses

The world’s first Barbie flagship store has just opened its doors in Shanghai.

Hoping to cash in on Chinese consumerism, Mattel spent a cool US $30 million to build the massive, 3,400 square-meter, ‘House of Barbie’ store.

Barbie dolls and all Barbie-related products are sold at the store, including toys, movies, books, shoes, clothing, cosmetics, bedding and home decorations.

Two new Barbie Dolls, one Asian and one Caucasian, were also developed for the grand opening.



$30 Million Barbie Houses - Barbie Flagship Store in Shanghai
$30 Million Barbie Houses - Barbie Flagship Store in Shanghai 2




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Shanghai Barbie Store (GALLERY)
Here are some cool pictures of the pink, white and shiny interior of the new Barbie store in Shanghai. Love the Barbie-embedded spiral staircase.
By: Elsa Blaine on Aug 16, 09

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