Superstar

From Endearing Emotional Adverts to Hug-Loving Car Ads

By: Katherine Vong - Published: • References:
Appealing to consumer emotion is one of the most effective ways to gain attention in the marketplace, so it's not surprising that so many brands have created emotionally charged campaigns to create awareness. Whether they're heart-wrenchingly sad or ecstatically happy, these commercials make the viewer feel some kind of emotion, thereby elevating the likelihood that the brand will be remembered.

Coca-Cola is one brand that knows how to make a feel-good commercial -- a few of the company's top ads are featured in this collection. Other emotionally charged campaigns included here range from shocking drug PSAs to those that make you remember -- and never forget -- the importance of family. Regardless of what emotion a brand is after, a campaign has done its job if you feel something. Check out this collection of emotionally charged campaigns to see which ones tug at your heartstrings, make you cry or put a smile on your face. Stats for 43 Emotionally Charged Campaigns Trending: Older & Buzzing
Traction: 53,706 clicks in 142 w
Interest: 2.5 minutes
Concept: Emotionally Charged Campaigns
Related: 338 examples / 260 photos
Segment: Neutral, 18-55+
Comparison Set: 124 similar articles, including: heartbreaking shoe campaigns, chilling drug psas, and emotional inclusive billboards.