10 Ed Hardy Innovations
From Designer Hand Sanitizer to Tattooed Themed Wine
Implications - Ed Hardy is an example of a fashion label that can be hugely impacted by television. The show Jersey Shore has a cast that wears this brand religiously and it definitely had an impact on the company both positively as well as negatively. Businesses need to be aware of how they want their items to be perceived by the public and try to shift their advertising and marketing in that direction.